The Story Behind Our New Brand
Things around our offices will soon look a little different!! We’ve been hard at work collaborating with the teams at Keyhole Marketing and Co-motion Studio to design a new brand that best fits our purpose and more clearly communicates our values.
While our former brand served us well for years, we wanted to take our brand to the next level and further improve our connection with our patients. And so, as we launch the new elements in the coming days and weeks, we’d like to share the story behind our new brand.
Making Our Mission and Vision More Approachable
We pride ourselves on our patient care and going above and beyond in ensuring that every person who walks through the door at Gorman & Bunch Orthodontics feels welcomed, informed, and supported.
We wanted to extend that same level of warmth, acceptance, and value to future patients visiting our website and social media channels. Our new brand does just that by evoking a more welcoming and approachable atmosphere within our digital spaces.
Broadening Our Impact
While giving each of our patients a beautiful, healthy smile for life is a top priority at all of our orthodontic offices, we believe our impact extends well beyond a smile and can actually lead to life transformation. Our new brand embodies our commitment to offering orthodontic care that fits our patients’ schedules, lifestyles, and budgets. We focus on goals and treatment plans that offer long-term solutions that our patients can enjoy for a lifetime!
Meaningful Connections with Patients
We provide the highest level of patient care by integrating the latest technology and treatment techniques, but our core desire is to connect meaningully with each of our patients. From sporting games and graduations to weddings and new family additions, we love celebrating the accomplishments of our patients.
In addition to creating meaningful connections with patients, our new brand also displays our deep commitment to improving our communities. Our Be the Change program brings awareness to various causes and foundations in our local community and empowers our patients to take action. Also, our Stats for Smiles program offers families in need with scholarships for free orthodontic care.
Are you ready to transform your smile? Contact our team for a free consultation today!